2027 Super Bowl Breakfast, featuring the Bart Starr Award
NFL-sanctioned since 1988

Super Bowl Breakfast

February 13, 2027

Start game weekend with stories from football’s best, and see one player honored with the Bart Starr Award. We are honored to be 1 of only 3 events that are sanctioned by the NFL during Super Bowl week.
Presented by
Date

February 13, 2027

Time

Doors 7:30 AM · Program 8:00 to 10:00 AM (Pacific)

Venue

JW Marriott L.A. Live

900 W Olympic Blvd, Los Angeles, CA

What to expect

Every year since 1988, the Super Bowl Breakfast has filled a ballroom in the host city the day before the big game. You’ll share a table with fans, families and business leaders, hear honest stories from players and coaches, and see one player honored for his character on and off the field.

Come hungry. Leave encouraged.

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The Bart Starr Award

Honoring character

Presented each year since 1989 to the NFL player who best shows outstanding character and leadership at home, on the field and in the community.

2027 speakers and guests

Anthony Muñoz

Anthony Muñoz

Hall of Fame Offensive Tackle

James Brown

James Brown

CBS Sportscaster and News Correspondent

KIM ANTHONY

Kim (Hamilton) Anthony

UCLA Hall of Fame Gymnast

Tony Dungy

Tony Dungy

Hall of Fame Coach

2027 host committee

Thank you to our sponsors

National Title Sponsors
Co-Presenting Sponsors
Host Sponsor
Corporate Sponsors
Executive Sponsors

Get involved

Sponsor

Packages, benefits and the sponsor deck.

Volunteer

It takes about 125 volunteers to make the morning happen. Apply to serve.

Media

Credential requests and press releases.

Watch online

Can’t be there in person? Sign up to watch the livestream.

Questions

Plan to arrive early! The silent auction opens in the lobby at 7:00 AM. Doors open for breakfast at 7:30 AM, and the program runs from 8:00 to 10:00 AM.

Yes. Click Buy Tickets and Tables on this page to buy a full table online.

We’ll email parking details to guests as soon as they’re ready.

Business casual. A suit and tie are not required.

Yes. Sign up on the Watch Online page and we’ll email you the link to the livestream.

Athletes in Action Signature Event

An Athletes in Action Signature Event

Since 1966, Athletes in Action has helped athletes find hope and purpose in following Jesus. Your gift helps reach more athletes through events like this one. Athletes in Action is a ministry of Cru.

Questions about this event?

events@athletesinaction.org

Athletes in Action Signature Events

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