Keys to Life Breakfast
April 3, 2027
April 3, 2027
8:00 to 10:00 AM (Eastern)
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What to expect
For nearly 30 years, fans, coaches and families have gathered during college basketball’s championship weekend to remember the lessons Coach Wooden taught on and off the court. You’ll hear from coaches and players who live those lessons today, and see one of them honored with the Keys to Life Award.
It’s a morning about more than basketball.
Wooden Family Fieldhouse
Honoring the Wooden legacy
The Coach Wooden Keys to Life Award honors someone in the game who lives out the lessons Coach John Wooden taught, on the court and in life.
2027 speakers and guests
Wooden Family Fieldhouse
Get involved
Questions
The 2027 date and city will be announced soon. Tap Get Notified to hear first.
Yes. Full tables are a great way to bring your team, church or family. Use the ticket button on this page, or email events@athletesinaction.org and we’ll help you set it up.
Business casual is a great choice. Some guests wear their favorite team colors too.
An Athletes in Action Signature Event
Since 1966, Athletes in Action has helped athletes find hope and purpose in following Jesus. Your gift helps reach more athletes through events like this one. Athletes in Action is a ministry of Cru.
events@athletesinaction.org
