Join fans, families and leaders at Athletes in Action events all year long, from breakfasts at the biggest games in football and basketball to a college basketball season tip-off and a weekend celebrating faith and family. Hear sports legends share about character, leadership and faith.
Help make the event happen behind the scenes. Apply to serve.
Big games celebrate the final score. These events celebrate the kind of person behind it. Players, coaches and leaders share honest stories about character, family, setbacks and the faith that carries them.
You’ll leave with more than a photo. You’ll leave encouraged, and maybe with a new question worth asking.
First Super Bowl Breakfast
Average Super Bowl Breakfast crowd
All-Star Breakfast in 2027
Keys to Life Breakfast in 2026
Each event presents an award to someone who leads with integrity at home, in the game and in the community.
Sponsors reach business leaders, fans and families in the room, and stand with a message that lasts longer than game day.
Since 1966, Athletes in Action has helped athletes find hope and purpose in following Jesus, and use their platform to make a difference. These Signature Events are one way we invite everyone into that story. Athletes in Action is a ministry of Cru.
Your gift helps Athletes in Action reach athletes and coaches with the hope of Jesus, on campus, in the pros and in 90+ countries.
Get dates, speakers and ticket news first. Questions? Email events@athletesinaction.org.